MILWAUKEE – WTMJ Radio has realigned its daytime talk show lineup.
Midday host Steve Scaffidi will move to the late-morning and Jeff Wagner will return to the early afternoon where he has been a dominant talk host for over a decade. The move better positions the conservative news analysis of Steve Scaffidi and the local, town hall nature of Jeff Wagner’s midday program.
“Steve has grown tremendously since joining the station in early 2017. He has capitalized on his unique perspective as a former politician and community leader. His show is quickly growing and we are excited to put him in the daypart where our audience has come to expect political and issue-driven talk” said WTMJ director of programming and news Eric Brooks. “Meanwhile, Jeff Wagner will resume his early afternoon program where he consistently beat his competitors in Milwaukee – especially Rush Limbaugh and other shows piped in from out of town.”
WTMJ’s weekday lineup - Effective Monday, October 23
- 5:00 a.m. - 8:30 a.m. Wisconsin’s Morning News with Gene Mueller
- 8:30 a.m. – 12:00 p.m. Steve Scaffidi with news anchor Erik Bilstad
- 12:00 p.m. – 3:00 p.m. Jeff Wagner
- 3:00 p.m. - 6:00 p.m. Wisconsin’s Afternoon News with John Mercure
- 6:00 p.m. - 9:00 p.m. Sports Central with Greg Matzek
- 9:00 p.m. – 12:00 a.m. Clark Howard
WTMJ (AM 620) is Milwaukee’s heritage radio station. Serving the state of Wisconsin with its 50,000-watt signal and leading radio website, WTMJ.com. WTMJ is the winner of radio’s highest honor, The National Association of Broadcasters' 2014 Marconi Radio Award as “Station of the Year.” The station was also recently awarded “2016 Station of the Year” and “2016 News Operation of the Year” by the Wisconsin Broadcasters Association.
The E.W. Scripps Company (NYSE: SSP) serves audiences and businesses through a growing portfolio of television, radio and digital media brands. Scripps is one of the nation’s largest independent TV station owners, with 33 television stations in 24 markets and a reach of nearly one in five U.S. households. It also owns 34 radio stations in eight markets. Scripps also runs an expanding collection of local and national digital journalism and information businesses, including satire and humor video and web brand Cracked, podcast industry leader Midroll Media and over-the-top video news service Newsy. Scripps also produces television shows including “The List” and “The Now” and runs an award-winning investigative reporting newsroom in Washington, D.C. Founded in 1878, Scripps has held for decades to the motto, “Give light and the people will find their own way.”