Good Karma Brands announced today its Milwaukee assets will be managed by Steve Wexler, current radio vice president for The E.W. Scripps Company. Wexler, a Milwaukee native, will be Vice President and Market Manager and responsible for overseeing 540 ESPN in Milwaukee, the Wisconsin Sports Awards, ESPN Digital, the Tundra Trio, as well as the two radio stations Good Karma is purchasing from The E.W. Scripps Company, WTMJ (620 AM and 103.3 FM) and WKTI (94.5 FM) and their accompanying digital assets. Wexler will assume his role with GKB once the Scripps’ radio station divestiture is complete, likely in November.
“I’m excited to be returning to local station management where I started my career, to oversee and grow these assets,” said Wexler. “My respect for these brands and their talented staffs, in addition to the premium events Good Karma has created, make this a unique opportunity. I’m looking forward to working with our teams to grow our business and engage with our community in new and exciting ways.”
Good Karma Brands is also pleased to announce the addition of Wisconsin investors, who will bring various business, media and sports marketing expertise to Good Karma’s Milwaukee assets.
Local investors in Good Karma Brands Milwaukee include Brian Burns, representing Morgan Murphy Media, Ted Kellner, Chairman and CEO of T&M Partners, LLC; Gale and Judi Klappa, Gale is Chairman and Chief Executive of WEC Energy Group, David Marcus, CEO of Marcus Investments and Greg Marcus, CEO of Marcus Corporation.
“We’re thrilled to welcome longtime friends, business partners and members of the community to the Good Karma Brands team,” said GKB founder and CEO, Craig Karmazin. “The addition of prominent local investors will further our relationship with the Milwaukee community, and paired with Steve Wexler’s leadership, will help guide our businesses to greater heights. Good Karma’s focus has always been serving our marketing partners, fans and teammates and today’s announcement is a huge boost for all three.”